Monday, August 05, 2013

Feature: It's All About The ONE Campaign

The Chasemates are still pinching themselves after Nigerian superstar Ice Prince Zamani paid them an impromptu visit this morning courtesy of the ONE Campaign.

Fresh from bagging the well sought after BET 2013 Best International Act (African), the Housemates are pardoned for having been star-struck. As if that was not enough, Ice Prince won best Hip Hop Artist at the Channel O MVA 2012 and was appointed the Rhythm ‘n’ Play Ambassador (NASCOM) for 2013.

Known for his hit “Oleku”, the Naija ONE Camapaign ambassador brought his A-game to the House as he pampered the Chasemates with accolades before getting down to real business.

After sharing his own experiences of struggling to make it through varsity due to financial problems at home, Ice Prince allowed the Chasemates to pour their hearts out on some of the issues at the core of the ONE Campaign mandate.

These include eradication of extreme poverty and preventable disease, particularly in Africa, by raising public awareness and pressuring political leaders to support smart and effective policies and programs that are saving lives, helping to put kids in school and improving futures.

Seeing as the African Union (AU) is celebrating 50 years of hard work, Ice Prince challenged the Chasemates to make 30 second videos encompassing the work of the ONE Campaign as well as the AU using any talent they possess.

The Chasemates had a lot to share with the Rap master with Angelo speaking passionately about the need or proper sanitation, food and education in Africa.
Elikem said education was imperative especially of women. Dillish said she was very active in charity back home and had led a campaign to feed and help a needy family, which attracted a lot of volunteers.

This will be a week of a series of Tasks aimed at promoting the ONE Campaign and the work of the African Union. Today, the Chasemates are busy creating paintings for the AU themed “Celebrating 50 years and Facing Up to the Challenges of the Next 50 years”.

About ONE

Co-founded by Bono, ONE is a campaign and advocacy organisation of more than 3 million people taking action to virtually end extreme poverty and preventable disease because the facts show extreme poverty has already been cut in half and can be virtually eradicated by 2030. Learn more at

By Lindiwe Nkonyane

1 comment:

  1. It's only on BBA that I hv seen and heard of One Campaign. I think they are chasing mice in kittens house.
    Just a few yards from BBA house are millions of poor pple who can't afford a TV to watch BBA.
    They should spare that money the waste on BBA every year and put it to better use...if their true objective is charity and helping the needy.
    The needy you want to reach according to your profile, those pple don't watch BBA cos they don't own a TV not to talk of owning a DSTV decoder.
    Be honest to the business. BBA is not your game. Your game is very visible...on the streets and villages of Africa and doesn't need d publicity you think you are spending for. It publisizes itself when you work.
    So the One campaign and the BBA thing about it is crap.
    This is the way of African charity....where the rich benefit from poverty eradication programmes.
    Wat impact has the adoption of Prezzo as One Campaign Ambassador, on the target group (poor pple of africa).